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Patou AW 2024 during Paris Fashion Week

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Patou Fall-Winter 2024 COLLECTION

Hiver 24

On January 25th, Patou unveiled its Fall Winter 2024 collection, Hiver 24 .

Hiver 24 is backdated. A reflection of a historical and complex era.

In a present where moving forward with optimism has become vital,

We celebrate clothing as a landmark this season.

Outfits become a second skin, a dignified uniform.

Expression of the present, ready for tomorrow.

A garment in its purest form.

It surrounds, complements, and reassures beyond time.

More than ever, at the service of a forward-moving woman.

We envisioned a wardrobe prt vivre primarily outdoors.

Outfits that skillfully adapt from day to night.

Without artifice or false narration. It is what it is.

Geometry dominates.

Shoulders provide a framework and protection in the looks.

Layering creates the unexpected, in form and material combinations.

Cord, robust, meets knit, caressing.

A reassuring color palette in patchwork is summoned.

Warm and flattering beiges, khakis, blacks, and blues in a collage spirit.

Details form a fashion glossary:

JP's jewel button punctuates silhouettes with gold.

Jewelry worn as pieces of art.

Leather goods, the final touch to these ensembles.

The bag is firmly carried with its monogram lockprotective.

The collection is conceived in the spirit of beauty, goodness, and well-made, with, for the first time, the use of 100% eco-friendly materials in each piece.

Effective above all, elegant, of course, an ally to a ready and determined woman.

In Patou, forward we go.

 Runway Looks

24Fashion TV Patou SS24 001 1706300662 jpg24Fashion TV Patou SS24 002 1706300665 jpg24Fashion TV Patou SS24 003 1706300668 jpg24Fashion TV Patou SS24 004 1706300671 jpg24Fashion TV Patou SS24 005 1706300674 jpg24Fashion TV Patou SS24 006 1706300677 jpg24Fashion TV Patou SS24 007 1706300680 jpg24Fashion TV Patou SS24 008 1706300682 jpg24Fashion TV Patou SS24 009 1706300685 jpg24Fashion TV Patou SS24 010 1706300688 jpg24Fashion TV Patou SS24 011 1706300691 jpg24Fashion TV Patou SS24 012 1706300695 jpg24Fashion TV Patou SS24 013 1706300698 jpg24Fashion TV Patou SS24 014 1706300701 jpg24Fashion TV Patou SS24 015 1706300704 jpg24Fashion TV Patou SS24 016 1706300708 jpg24Fashion TV Patou SS24 017 1706300710 jpg24Fashion TV Patou SS24 018 1706300713 jpg24Fashion TV Patou SS24 019 1706300716 jpg24Fashion TV Patou SS24 020 1706300719 jpg24Fashion TV Patou SS24 021 1706300722 jpg

Photo: Press Patou

More on: @patou


By Senior Fashion Editor 24FashionTVChristina V Henningstad @christina_henningstad

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